Olori Ronke Ademiluyi-Ogunwusi puts African Fabrics in the spotlight @ Africa Fashion Week Brazil
It was three days of fashion extravaganza as the much anticipated Africa Fashion Week Brazil, AFWBrazil, held in Sao Paulo, with Nigeria’s indigenous fabrics- Adire and Ankara, taking center stage at the international runways.
Held at the Expo Center Norte, Sao Paulo, Brazil, the event which kicked off on Thursday, May 25th, and concluded on 27th, brought together designers from around the world including London, Paris, and Nigeria for a spectacular showcase of Africa’s cultural heritage and fashion.
Organized by Queen Aderonke Ademiluyi-Ogunwusi in partnership with businesswoman Silvana Saraiva, Chairman of Brazil Chamber of Commerce and Chief Executive Officer, and CEO of FeaFro Institute, Brazil, the show is aimed at promoting the richness of African culture through fashion and more importantly, promoting trade and investment in the creative industry.
The runway saw a display of classy cuts, haute couture, and ready-to-wear trendy pieces all distinctly made with the Adire and Ankara fabric, to the delight of the audience. It also featured a special showcase of Adire Oodua by Nigeria’s frontline designer Ejiro Amos Tafiri. A-line adire dresses with statement sleeves, asymmetric tops paired with adire trousers, and long skirts with extravagant organza hem were the stars of the collection, all made with different types of adire.
